I look a little silly cradling my burrito half like a baby, but when my food is yummy, I take great care in ensuring all of it ends up in my tummy as opposed to on the floor or on myself. Well, that, and because I just needed a way to get the burrito in the photo with me! I love burritos and I love how making them and eating them are one of the easiest and healthiest ways to get all my protein and veggies into a single meal. I’m crazy about rice and beans and stuffing things like chickpeas, avocado, peppers, cheese, and spinach into them. And don’t even get me started on the sauce! I mop up my sauces real good and a burrito just isn’t a burrito unless there’s guacamole, sour cream, or some other delectable dressing to dunk it in.
I’m a huuuge fan of the fish, shrimp, and veggie and bean burritos at Burrito Boyz, but haven’t really ventured out to other places around the city to try out others. I always want to, but there’s so many things I always want to eat that sometimes it goes on the backburner until I’m reminded of one and think, “hmm, that burrito looks scrumptious. I want to stick my face in it”. I wasn’t kidding though when I said I was afraid of soiling myself with my food; one of my earliest memories of eating tacos and burritos was unfortunately dropping rice and sauce on my dress at the age of 5. However, I have since replaced that exasperating experience with many happier ones, like the times when I would have build-a-burrito night for dinner at home and have bowls of chopped peppers, tomatoes, ground meat, rice, cheese at my disposable, and the heavenly meals at Burrito Boyz.
This burrito was the first item I tried from Freshii’s Social Menu (mains ranging from $7.29-$9.99), which debuted back in August at all Freshii locations and it was also the first time I tried one of Freshii’s burritos in general. After being seduced by brown rice Freshii bowls for over a year, it was time for a temporary change of scenery and lucky me, there was a special menu to work with! Freshii’s Social Menu was introduced over a month ago and the menu features a number of different combinations voted in and recommended by social media followers on sites such as Twitter and Facebook. This menu not only highlights what some of Freshii’s biggest fans love, but it also attests to the proliferation of social media as a tool for businesses to communicate with consumers, gauge likes and dislikes, reciprocate feedback, and to build relationships across borders. More and more, businesses are using social media outlets to promote their image and brand and to engage consumers in different ways. For example, Freshii has used Twitter to ask followers about menu items to add and to pass along promotions and news among other things. Freshii’s Social Menu thus reflects a very current and relatable mode of communication and creative process.
Freshii’s Mango Tango burrito had my name written all over it: brown rice with avocado, roasted red pepper, melted Jack and cheddar cheese, grilled tofu, and a mango, tomato, roasted red pepper, and cilantro salsa all wrapped in a grilled whole wheat tortilla. It goes without saying that I loved the combination of avocado, roasted peppers, and cheese, but what totally made this burrito a hit for me was the tofu! You’d think the tofu would be standing in the wings with a supporting role, but the tofu shined in this one. The tofu was cut into cubed chunks and it was so good because it didn’t taste rubbery and it had this great warm, nutty flavour to it. It added another dimension of taste and texture to the burrito and it was my favourite part of the whole thing.
Some people might think burritos are child’s play to make, but they really aren’t because you need a balance between wet and dry foods. Too much of things like tomatos and cucumber makes for a gross, leaky burrito and not enough means you’ll end up eating nothing but dry rice and tortilla. The avocado added creaminess to the rice and tortilla, the tofu added body and nuttiness, the peppers and mango added moisture, and the cheese added its natural saltiness. I also loved how the tomato and peppers in the salsa didn’t overpower the mango. Throughout the entire burrito I got little bursts of juicy mango flavour and I only wish it was more than a salsa and instead ginormous chunks! It was great and I enjoyed it even more after getting a side of blue cheese dressing to dunk my burrito in! Their blue cheese dressing goes fab with this and as usual, I cleaned it all off. And I didn’t make a mess the entire time. Win-win 😀
Freshii in Toronto serves 12 locations in the city with one also serving Mississauga. Click here for a list and map of specific locations, as well as more information on Freshii’s menu, goals, and mission statement. The Yonge and St.Clair Freshii is located at 1560 Yonge St., just north of St. Clair Ave. on the west side of Yonge.